The share of total booking value sales in Croatia generated via online platforms is projected to continue rising throughout the forecast period. As consumers increasingly migrate towards digital platforms, it is expected that mobile transactions will claim the largest share of online booking value sales, with this trend continuing to gain momentum beyond the forecast period.
It is expected that consumers will continue to prioritise booking websites that offer attractive loyalty programmes, with these platforms likely to experience increased usage over the coming years. Furthermore, travellers are expected to favour early bookings as a strategy to secure the best value for their money.
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Understand the latest market trends and future growth opportunities for the Booking industry in Croatia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Booking industry in Croatia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Booking
The Booking category includes: Booking Offline, Booking Online including Mobile Travel, Leisure Travel, Business Travel, Travel Intermediaries and Direct Suppliers. It covers point of sale to residents for travel either domestically or abroad.
See All of Our DefinitionsThis report originates from Passport, our Booking research and analysis database.
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