Retail volume growth of digestive remedies will be stimulated by busy lifestyles, the rising consumption of snacks and less time spent on meal preparation in the upcoming period. Many Serbian consumers enjoy fast food, and the habit of eating “junk food” regularly is quite strong amongst the population.
Even though self-medication is gaining traction in Serbia, a larger number of digestive remedies is expected to be purchased following doctor’s recommendations in the forecast period. Thus, leading players are expected to work with doctors to encourage them to recommend their brands.
Competition is expected to intensify in digestive remedies during the forecast period. Serbians are expected to pay greater attention to prices, while leading players are set to make greater efforts to stimulate volume sales.
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Understand the latest market trends and future growth opportunities for the Digestive Remedies industry in Serbia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Digestive Remedies industry in Serbia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Digestive Remedies
Includes remedies designed and marketed to treat gastrointestinal problems.
See All of Our DefinitionsThis report originates from Passport, our Digestive Remedies research and analysis database.
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