Cough, cold and allergy (hay fever) remedies is predicted to record a positive performance over the course of the forecast period, with rising volume growth rates for much of the category except for inhalant decongestants and nasal decongestant drops. Demand is expected to be driven by the continuous spread of illnesses and chronic diseases in Saudi Arabia, in addition to greater health awareness, global climate change, rising life expectancy, and the expanding population.
The ongoing launch of new attractions, cultural festivals, entertainment events, and international conferences, along with easier visa processes such as the introduction of e-visas and tourist visas, enhances the appeal of Saudi Arabia as a travel destination. Economic diversification is also playing a crucial role by fostering the development of resorts, entertainment complexes, and cultural sites, while the Kingdom's rich cultural heritage and historical landmarks are gaining recognition.
Pharmacies is set to remain as the dominant distribution channel for cough, cold and allergy (hay fever) remedies in Saudi Arabia over the forecast period, benefiting from a large number of stores, ongoing promotional campaigns, loyalty programmes, and e-commerce platforms/mobile apps. In addition, operators of pharmacies are likely to further add to their offer, including with private label options.
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Understand the latest market trends and future growth opportunities for the Cough, Cold and Allergy (Hay Fever) Remedies industry in Saudi Arabia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Cough, Cold and Allergy (Hay Fever) Remedies
This is the aggregation of decongestants, cough remedies, pharyngeal preparations, medicated confectionery, combination products, antihistamines and paediatric cough, cold and allergy remedies.
See All of Our DefinitionsThis report originates from Passport, our Cough, Cold and Allergy (Hay Fever) Remedies research and analysis database.
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