Following a period of dynamic growth, cough, cold and allergy (hay fever) remedies is anticipated to see a slower period of sales development. Seasonal viral conditions are likely to normalise reducing demand for combination products and cough remedies compared to the review period.
Modern lifestyles will prove pivotal to the future development of allergies, triggered by stress, high levels of cleaning and sanitation, and less exposure to infectious diseases during childhood. Due in part to global warming, the hay fever season is getting longer with plants pollinating more often and for a longer period each year.
Pharmacies are likely to extend their role in consumer health as pressure grows on the primary health care system. Since the end of 2023 pharmacies have been able to make medicines for chronic conditions available with a subscription, avoiding unnecessary visits to the doctor when prescriptions need to be renewed.
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Understand the latest market trends and future growth opportunities for the Cough, Cold and Allergy (Hay Fever) Remedies industry in Portugal with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Cough, Cold and Allergy (Hay Fever) Remedies
This is the aggregation of decongestants, cough remedies, pharyngeal preparations, medicated confectionery, combination products, antihistamines and paediatric cough, cold and allergy remedies.
See All of Our DefinitionsThis report originates from Passport, our Cough, Cold and Allergy (Hay Fever) Remedies research and analysis database.
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