Eye care is set to maintain strong but slowing retail current value growth in Ireland in the forecast period. Both standard eye care and allergy eye care are anticipated to maintain their growth trends.
As more consumers turn to shopping via retail e-commerce in the country, there is an opportunity for eye care brands to expand their presence on online platforms. Partnering with major online retailers or developing direct-to-consumer strategies could drive future sales growth.
With growing awareness amongst Irish consumers of the potential negative impact of digital devices on eye health, there is potential for growth in OTC eye care products aimed at preventing eye strain and maintaining overall eye health. This could open up new avenues for growth in eye care.
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Understand the latest market trends and future growth opportunities for the Eye Care industry in Ireland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Eye Care industry in Ireland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Eye Care
This category includes artificial tears, eye ointments, eye washes, and eye drops used to treat eye allergies, red eyes, or dry eyes. Excludes all products related to contact lens use and care.
See All of Our DefinitionsThis report originates from Passport, our Eye Care research and analysis database.
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