Sales of eye care products in Switzerland are projected to see slow but steady growth in constant value terms (2024 prices) over the forecast period. This will be driven by increased use of digital devices like smartphones and laptops, leading to rising cases of digital eye strain and dry eye syndrome.
Product saturation and market maturity are expected to limit the growth of the eye care category throughout the forecast period, with little room for major innovation. Additionally, eye care products may face increasing competition from vitamins and dietary supplements that claim to support eye health.
AI-powered diagnostics are expected to significantly enhance teleophthalmology by enabling the remote diagnosis of eye conditions through advanced imaging and analysis. This will make consultations with eye specialists more accessible, particularly for patients in remote areas.
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Understand the latest market trends and future growth opportunities for the Eye Care industry in Switzerland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Eye Care industry in Switzerland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Eye Care
This category includes artificial tears, eye ointments, eye washes, and eye drops used to treat eye allergies, red eyes, or dry eyes. Excludes all products related to contact lens use and care.
See All of Our DefinitionsThis report originates from Passport, our Eye Care research and analysis database.
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