Standard eye care and allergy eye care are both set to see retail current value growth throughout the forecast period in the US. The allergy season is worsening, and there are various climate factors and pollution that will impact eye health in the US.
With the growing emphasis on sustainability in the health and beauty industry, US consumers are now more conscious of the environmental impact of their purchases, particularly in the realm of eye care. Responding to this trend, companies are taking steps to address concerns around eco-friendly packaging.
As the lines between health and beauty continue to blur, there is a golden opportunity for players in eye care to attract the eager US beauty consumer market. Many brands are now recognising the potential for eye care products positioned as part of a beauty routine.
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Understand the latest market trends and future growth opportunities for the Eye Care industry in USA with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Eye Care industry in USA, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Eye Care
This category includes artificial tears, eye ointments, eye washes, and eye drops used to treat eye allergies, red eyes, or dry eyes. Excludes all products related to contact lens use and care.
See All of Our DefinitionsThis report originates from Passport, our Eye Care research and analysis database.
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