Retail volume sales of portable multimedia players in Chile are set to further drop over the forecast period. This is because major brands are stopping the production of new models.
Smartphone usage in Chile has gradually led to a decline in demand for portable media players. However, smartwatches are also becoming a threat to the category.
E-readers is expected to remain the weakest performer in the category over the forecast period, with only marginal demand predicted due to further double-digit retail volume declines. The main reason for this is that younger generations, particularly Generation Z, have developed a stronger preference for paper books rather than digital devices.
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Understand the latest market trends and future growth opportunities for the Portable Players industry in Chile with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Portable Players industry in Chile, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Portable Players
This report originates from Passport, our Portable Players research and analysis database.
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