Despite the expected ongoing decline for e-readers in the forecast period, this is expected to be minimal, and the category is set to see relatively steady sales. Even as smartphones increase in size and more models adopt OLED screens, the superiority of e-readers for reading remains unshaken.
Wireless speakers have long been expected to serve as hubs for smart homes. However, it is safe to say that smart homes have not yet become mainstream in Japan.
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Understand the latest market trends and future growth opportunities for the Portable Players industry in Japan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Portable Players
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