Outbound flows are expected to remain dominated by European destinations. Countries outside of Europe have not been as proportionately important as outbound destinations for Finns.
With Russian tourists predicted to be lacking to a large extent in the forecast period, local travel and tourism players are turning their attention in other directions. Visit Finland has successfully marketed Finland based on the country being rated the “happiest country in the world” several years in a row (UN World Happiness Report).
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Understand the latest market trends and future growth opportunities for the Tourism Flows industry in Finland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Tourism Flows industry in Finland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Tourism Flows
Tourism flows covers volume and spending by inbound, outbound and domestic visitors.
See All of Our DefinitionsThis report originates from Passport, our Tourism Flows research and analysis database.
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