Some sources anticipate that there will continue to be ongoing steady growth in inbound arrivals after the Olympic Games thanks to a possible trickle-down effect. With a global audience of around four billion people, the Olympics has helped to shine a light on Paris and other participating cities which could encourage more people to book holidays in France.
Business tourism, including MICE (Meetings, Incentives, Conferences, Exhibitions), is recovering strongly across domestic, inbound, and outbound markets. Paris is aiming to reclaim its status as the leading global MICE destination, which it held before the pandemic.
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Understand the latest market trends and future growth opportunities for the Tourism Flows industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Tourism Flows industry in France, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Tourism Flows
Tourism flows covers volume and spending by inbound, outbound and domestic visitors.
See All of Our DefinitionsThis report originates from Passport, our Tourism Flows research and analysis database.
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