Competition between other dairy products, such as fromage frais and quark, and chilled and shelf stable dairy products, and with yoghurt and sour milk products, or even flavoured milk drinks, is expected to continue mounting. Given the indulgence and convenience aspects, these products share a common foundation for consumer preference.
The delay of the second set of HFSS regulations in the UK is a key factor influencing the development of other dairy. While the first set of rules will remain, limitations on multi-buy offers, such as “50% extra free” or “buy-one- get-one-free” are set to be introduced in October 2025, along with bans on television and online advertising of non-compliant products.
The economic instability that has characterised the UK and pushed local consumers to be more considered in their purchasing decisions, has impacted footfall in hypermarkets and supermarkets. For the same reasons, home cooking remains popular despite greater mobility outside of the home.
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This is the aggregation of chilled and shelf stable desserts, chilled snacks, coffee whiteners, condensed/evaporated milk, cream, and fromage frais and quark.
See All of Our DefinitionsThis report originates from Passport, our Other Dairy research and analysis database.
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