Despite the rapid growth of e-commerce, the majority of Filipinos still prefer to shop at physical supermarkets to choose their products in person. As such, major players such as Puregold, Robinsons and SM Retail are expected to expand their respective footprints over the forecast period, with a particular focus on residential areas.
Advancements in financial technology will continue to pave the way for greater ease of shopping across various retail channels. For example, fintech company PayMaya, has ramped up its partnerships with supermarket operators, such as All Value Holdings Corp and SM Retail, among others, in order to allow PayMaya customers to be able to access cashless touchpoints in this establishments.
Consumers are increasingly seeking convenience when they shop for grocery items, which will result in retail e-commerce becoming the norm in the coming years. Following the development of the omnichannel operations of players such as SM Retail and Robinsons, which have integrated their bricks-and-mortar stores with mobile app-based options, smaller players operating in the supermarket space are also likely to seek to grow their digital capabilities.
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Understand the latest market trends and future growth opportunities for the Supermarkets industry in Philippines with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Supermarkets industry in Philippines, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Supermarkets are chained or independent retail outlets with a selling space of between 400 and 2,500 square metres and with a primary focus on selling food/beverages/tobacco and other groceries. Supermarkets may also sell a selection of non-groceries, but the product mix is skewed towards grocery items. Example brands include Casino, Kroger, and Tesco. Exception: In some markets, primarily the US, Australia and Hong Kong, there are grocery retailer brands that operate outlets with a selling space of over 2,500 square metres, but offer only a very limited range of non-grocery merchandise or none at all. These brands are included in Supermarkets.
See All of Our DefinitionsThis report originates from Passport, our Supermarkets research and analysis database.
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