Despite the positive outlook for supermarkets in the United Arab Emirates, the channel is likely to face competition from the growing popularity of the Viva discounter. The latter manages to transcend income group or cultural ethnicity in a city like Dubai, which is a melting pot of cultures.
Most supermarkets collaborate with third party delivery platforms such as Instashop, Talabat, Noon, Careem and Deliveroo, for their grocery orders. The number of orders placed by consumers via supermarkets for home delivery is significantly increasing, despite a rise in delivery fees.
Many supermarkets have struggled with legacy systems that lack the agility and data integration needed to adapt to the challenges of the present day or the agility needed in an increasingly competitive landscape in the coming years. This can emerge as a key deterrent for supermarkets in the United Arab Emirates as they lag behind in technology adoption.
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Understand the latest market trends and future growth opportunities for the Supermarkets industry in United Arab Emirates with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Supermarkets industry in United Arab Emirates, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Supermarkets are chained or independent retail outlets with a selling space of between 400 and 2,500 square metres and with a primary focus on selling food/beverages/tobacco and other groceries. Supermarkets may also sell a selection of non-groceries, but the product mix is skewed towards grocery items. Example brands include Casino, Kroger, and Tesco. Exception: In some markets, primarily the US, Australia and Hong Kong, there are grocery retailer brands that operate outlets with a selling space of over 2,500 square metres, but offer only a very limited range of non-grocery merchandise or none at all. These brands are included in Supermarkets.
See All of Our DefinitionsThis report originates from Passport, our Supermarkets research and analysis database.
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