The influence of sustainability is changing the landscape of packaging materials across industries, driving a marked trend towards eco-friendly solutions at the same time as adapting to changing consumer demands. Sustainable packaging materials are increasingly evident in various industries like soft drinks, alcoholic drinks or beauty and personal care.
Packaging trends in the French beauty and personal care industry are being driven by growing concerns about environmental sustainability, seeing companies adopt eco-friendly packaging solutions to meet the demands of environmentally-conscious consumers. For example, Love Beauty and Planet offers a range of personal care products, including deodorants, in eco-friendly packaging made from recycled materials.
While glass jars still lead the packaging of cooking and table sauces in France, PET bottles have been gaining share in this category as they are lightweight, durable and keep the content free from contamination. Supported by these factors, packaging unit volumes of PET bottles continued to increase their share in cooking and table sauces in 2022.
Coca-Cola Europacific Partners (CCEP) announced plans to introduce returnable glass bottles for all its packaged beverages to be distributed to hotels, restaurants and cafés in France by the end of 2022. This would make CCEP the first non-alcoholic beverage supplier to adopt a deposit system for 100% of its packaging.
Carlsberg Group has made a noteworthy breakthrough in the alcoholic drinks packaging industry by introducing a bio-based and easily recyclable beer bottle, marking a significant achievement for the Fibre Bottle. Developed in collaboration with renewable chemistry expert Avantium, the bottle’s inner lining utilises a plant-based PEF polymer, derived entirely from natural sources.
Folding cartons and HDPE bottles are the leading pack types in beauty and personal care products in France due to their versatility, branding opportunities, sustainability considerations, regulatory compliance, convenience and cost-effectiveness. These packaging types offer protection, customisation and ample surface area for branding and regulatory information.
To address numerous environmental concerns, consumer goods companies are increasingly striving to include environmental, social and governance (ESG) factors in their packaging. They are taking proactive steps to change the world due to increasing pressure from customers, investors and governments by giving people alternatives in terms of ethical and sustainable products.
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Understand the latest market trends and future growth opportunities for the Packaging industry in France with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Packaging
This report originates from Passport, our Packaging research and analysis database.
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