In 2022, the US saw a significant rise in the demand for convenient packaging solutions, reflecting evolving consumer lifestyles and preferences. This trend was catalysed by a multitude of factors, including the busy, on-the-go nature of modern life.
The packaging industry in the US also experienced a significant trend towards sustainability and eco-friendly packaging choices. With increasing environmental awareness among consumers, businesses responded by prioritising sustainability in their packaging materials and practices.
Thin wall plastic containers have been gaining share in meals and soups packaging in the US, due to several key factors. Firstly, these containers are lightweight, which not only reduces transportation costs but also minimises the environmental impact of packaging materials.
Multipacks are favoured for soft drinks in the US due to their convenience and cost-effectiveness. Consumers appreciate the option to purchase multiple units in a single package, offering a practical solution for households and on-the-go lifestyles.
Smaller pack sizes for alcoholic drinks are increasingly preferred in the US for several reasons. Firstly, they cater to the growing consumer demand for convenience and portability, especially among Millennials and Gen Z consumers, who favour on-the-go and single-serve options.
Folding cartons are a very popular packaging choice within the beauty and personal care industry, primarily due to their exceptional versatility in accommodating a wide array of product types. They offer ample room for branding, enhancing shelf appeal, and ensuring effective product protection.
Sustainable packaging solutions have gained significant ground in the home care industry in the US due to a combination of environmental awareness, consumer demand for eco-friendly products and regulatory pressures. With a growing emphasis on reducing plastic waste and carbon footprints, home care brands have been adopting more sustainable packaging practices.
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Understand the latest market trends and future growth opportunities for the Packaging industry in USA with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of packaging types.
If you're in the Packaging industry in USA, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Packaging
This report originates from Passport, our Packaging research and analysis database.
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