Over the past two decades, packaging trends in Mexico have undergone significant transformations, reflecting evolving consumer preferences and environmental concerns. There has been increasing adoption of plastic pouches, particularly in the food industry, due to their ability to act as lightweight, cost-effective and eco-friendly refill options.
In 2022, many industries were seeing a preference for larger pack sizes. This was mainly because of the perception that larger packs offered better value for money, providing more product for the purchase price, particularly for frequently used items.
The relevance of pouches as a pack type for food products is evident across various categories in Mexico. Plastic pouches, with their light weight, low cost and compact design, are seeing rapid growth in the packaging of Mexican sauces, dips and condiments.
In 2022, PET bottles remained the dominant packaging choice for soft drinks in Mexico. This trend was primarily driven by the significant role of carbonates and bottled water in the Mexican soft drinks market.
Metal beverage cans continued to gain share in Mexican alcoholic drinks packaging in 2022, due to the convenience they offer. Their lightweight nature and ease of handling make them a go-to choice, especially for on-the-go consumption during outdoor activities, parties and events.
Refill packs have been seeing increasing demand in the beauty and personal care industry in Mexico, with Blumen leading the charge in liquid soap. By using readily available refill plastic pouches, the brand has transformed based on consumer choices.
In Mexico’s home care industry, HDPE bottles and PET bottles remain the dominant pack types, providing rigidity and protection for the content at the same time as supporting eco-friendly initiatives through recycled plastic usage. Brand owners are increasingly adopting recycled, recyclable and reusable HDPE and PET bottle packaging, aligning product protection with sustainability.
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Understand the latest market trends and future growth opportunities for the Packaging industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of packaging types.
If you're in the Packaging industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Packaging
This report originates from Passport, our Packaging research and analysis database.
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