There is growing awareness among consumers that wellness encompasses not only physical health but also mental wellbeing and the importance of enhancing one's mood. While terms such as "wellness" and "wellbeing" remain relevant, they now often refer to mental and emotional health.
In line with global trends, the United Arab Emirates is experiencing a rise in the popularity of casual athleisure wear among consumers. This shift is driven by the desire for comfort and signifies a growing culture of relaxation, even in professional settings.
Nike made significant changes to its manufacturing process in 2023, in response to growing consumer concerns over the environmental impact of clothing choices, resulting in the launch of its Nike Forward line. Specifically, Nike transitioned from its traditional knit fleece production to a more eco-friendly approach using Needlepunch technology.
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Understand the latest market trends and future growth opportunities for the Sportswear industry in United Arab Emirates with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sportswear industry in United Arab Emirates, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sportswear
Sportswear is an aggregation of performance, outdoor and sports-inspired clothing and footwear. Sportswear includes products designed for all ages including sportswear for children. Sportswear includes items across all clothing and footwear categories: shorts and trousers, dresses and skirts, tops, jumpers, jackets & coats, track suits/athletic sets, underwear, swimwear, hosiery, accessories including headwear, gloves, scarves. Please note sportwear is duplicated category and sports clothing and footwear products are also included across all relevant clothing and footwear categories.
See All of Our DefinitionsThis report originates from Passport, our Sportswear research and analysis database.
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