One of the main barriers to mobile phones as a product area in 2023 was the bureaucratic procedure to import consumer electronics, specifically the SIRA authorisation process, which required approval to access US dollars for payments. The central bank's delays in granting US dollars, which could take up to 180 days, further complicated imports.
The Argentine smartphone market peaked between 2014-2017, driven by consumers transitioning from feature phones to smartphones. Since then, market volume has stagnated and even declined in recent years.
Despite the discontinuation of the Ahora 12 financing programme, the new Cuota Simple programme offers a significant boost to the sector. This programme allows consumers to purchase locally produced electronics, including smartphones, with subsidised interest rates over three or six instalments.
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Understand the latest market trends and future growth opportunities for the Mobile Phones industry in Argentina with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Mobile Phones industry in Argentina, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Mobile Phones
Any device capable of telecommunication over a cellular network of base stations. Mobile phones can come with functions including camera, video and internet access.
See All of Our DefinitionsThis report originates from Passport, our Mobile Phones research and analysis database.
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