Apple is adept at generating revenues from small accessories, with its chargers and lightning connectors, which it also licenses to third party manufacturers, a shining example of this. However, in the coming years, the European Union will ban the company from selling iPhones with its port.
The growth of premium smartphones has already been growing strong over the review period and these devices are set to continue to attract more consumers. Fewer devices will be sold, but the price is likely to be considerably higher as affluent consumers seek to invest in higher quality and keep it for longer.
Czech consumers are internet savvy and are not afraid to order smartphones even from foreign e-commerce sites. However, consumers are also looking for added value from their shopping experience, and as a result retailers offering a multichannel experience are expected to see the most growth.
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Understand the latest market trends and future growth opportunities for the Mobile Phones industry in Czech Republic with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Mobile Phones
Any device capable of telecommunication over a cellular network of base stations. Mobile phones can come with functions including camera, video and internet access.
See All of Our DefinitionsThis report originates from Passport, our Mobile Phones research and analysis database.
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