There will be an increase in volume sales of smartphones over the forecast period, with feature phones seeing further significant volume decline. More affordable brands such as Xiaomi, Oppo and Honor will also support volume sales.
Smartphones are an important accessory and consumers will continue to look for differentiation and this should boost value sales. When selecting smartphones, consumers prioritise memory capacity and screen size, and to a lesser extent camera quality and battery life.
There will be further growth in sales of second-hand smartphones and this will dampen volume sales of smartphones to an extent. Also, as technological advances slow, consumers will be happy to buy second-phones that offer much the same functions as a new model.
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Understand the latest market trends and future growth opportunities for the Mobile Phones industry in Colombia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Mobile Phones
Any device capable of telecommunication over a cellular network of base stations. Mobile phones can come with functions including camera, video and internet access.
See All of Our DefinitionsThis report originates from Passport, our Mobile Phones research and analysis database.
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