Although there are many players present in smartphones, the competitive landscape is becoming increasingly consolidated among the leaders. In 2023, the leadership of smartphones remains closely contested by Apple and Samsung, which combined, account for more than 50% retail volume share.
The higher quality resolution offered by smartphones is one of the growing consumer demands worldwide and in the UK. The significant amount of time spent using smartphones compared to other activities, especially when compared to other consumer electronics, continues to be the main driver of this demand.
Alongside the increasing demand for displays of higher quality, smartphone screens have continued to grow in size over time. Screen sizes between 4.
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Understand the latest market trends and future growth opportunities for the Mobile Phones industry in United Kingdom with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Mobile Phones
Any device capable of telecommunication over a cellular network of base stations. Mobile phones can come with functions including camera, video and internet access.
See All of Our DefinitionsThis report originates from Passport, our Mobile Phones research and analysis database.
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