Processed meat, seafood and alternatives to meat is set to maintain strong but slowing retail volume and current value growth in India in the forecast period. While processed meat and seafood are expected to continue to find demand from urban consumers who are ready to pay a premium for the convenience offered, there will be strong competition from fresh meat and seafood, for a variety of reasons.
While retail offline channels are expected to continue to account for the majority of share, given the high number of consumer touchpoints, in the forecast period e-commerce is set to see double-digit growth rates. Processed meat, seafood and alternatives to meat will continue to be urban-centric products, with a focus on tier-1 cities.
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Understand the latest market trends and future growth opportunities for the Processed Meat, Seafood and Alternatives to Meat industry in India with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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Processed Meat, Seafood and Alternatives to Meat
This is the aggregation of processed meat, processed seafood and meat and seafood substitutes.
See All of Our DefinitionsThis report originates from Passport, our Processed Meat, Seafood and Alternatives to Meat research and analysis database.
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