Frozen processed meat is expected to maintain its popularity within the overall category over the forecast period due to its ease of preparation and storage convenience. Options such as marinated meat can be prepared quickly, adding variety and interest to meals.
The key driver behind the rise of plant-based eating in the United Arab Emirates is health, while taste and consumer education remain significant challenges. Addressing this demand is Switch Foods, a local player that launched in 2023.
Despite holding negligible share at the end of the review period, discounters such as Viva are starting to play a more important role in driving sales of shelf stable seafood by offering competitive products at attractive prices. The channel’s focus on affordability appeals to budget-conscious consumers, making it easier for them to access a variety of seafood options.
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Understand the latest market trends and future growth opportunities for the Processed Meat, Seafood and Alternatives to Meat industry in United Arab Emirates with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Processed Meat, Seafood and Alternatives to Meat industry in United Arab Emirates, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Processed Meat, Seafood and Alternatives to Meat
This is the aggregation of processed meat, processed seafood and meat and seafood substitutes.
See All of Our DefinitionsThis report originates from Passport, our Processed Meat, Seafood and Alternatives to Meat research and analysis database.
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