With the fast-paced lifestyles of modern consumers, there is an increasing demand for convenient meal solutions. Processed meats, which are often ready to eat or require minimal preparation, are aligned well with this trend.
Meat and seafood substitutes remains a niche in Singapore, exhibiting moderate steady volume growth as the overall uptake in this category by consumers remains comparatively niche and the tough economic conditions prevailing at the end of the review period lead consumers to prioritise affordability. Nonetheless, there have been some new brand entries in meat and seafood substitutes via both the retail and foodservice channels despite the constraints on demand for meat and seafood substitutes in 2024.
Tofu and derivatives is set to see a continued increase in consumer demand as it is an essential ingredient in Chinese cuisine. In particular, fried beancurd sheet or ring roll’s popularity has surged, largely due to the hot pot trend, as well as the growing interest in mala xiang guo (spicy numbing stir-fry).
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Understand the latest market trends and future growth opportunities for the Processed Meat, Seafood and Alternatives to Meat industry in Singapore with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
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Processed Meat, Seafood and Alternatives to Meat
This is the aggregation of processed meat, processed seafood and meat and seafood substitutes.
See All of Our DefinitionsThis report originates from Passport, our Processed Meat, Seafood and Alternatives to Meat research and analysis database.
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