Sugar confectionery is set to record a moderate performance over the forecast period. Medicated confectionery is expected to continue to record the most dynamic growth, which can be attributed to the fact that many products in the category contain no sugar and the soothing effect of such products for sore throats, coughs and colds, which have become more common with the revival of normal social activity.
Generally, sugar confectionery suffers from the image of containing a high level of sugar and not being in line with the ongoing health and wellness trend. Indeed, a major feature of the trend in recent years has been an increase in consumer concern about the possible effects of high levels of sugar consumption on health.
Storck and Haribo Lakritzen Hans Riegel Betriebs will continue to compete for the lead in overall sugar confectionery during the forecast period. Haribo will continue to dominate pastilles, gummies, jellies and chews with its popular eponymous brand.
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Sugar Confectionery
This is the aggregation of mints, boiled sweets, pastilles, gummies, jellies and chews, toffees, caramels, and nougat, medicated confectionery, lollipops, liquorice and other sugar confectionery.
See All of Our DefinitionsThis report originates from Passport, our Sugar Confectionery research and analysis database.
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