Despite growing health and wellness concerns, the market for sugar confectionery in Finland will slow, yet steady growth in retail volume terms over the forecast period. Players will do their best to allay consumers fears by developing more sugar-free products, especially those containing the natural sweetener, xylitol.
Sustainability is another key trend which will shape innovation in sugar confectionery, moving forward. Players will focus on pursuing environmentally-friendly practices, such as offering recyclable packaging and ethically sourced ingredients.
E-commerce is set to increase its penetration in sugar confectionery over the coming years, as consumers grow to appreciate the ease and convenience offered by the channel, as well as the ability to compare and access competitive prices. Players are also set to focus on improving their online platforms and enticing consumers with a wider range of offers.
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Understand the latest market trends and future growth opportunities for the Sugar Confectionery industry in Finland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Sugar Confectionery industry in Finland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sugar Confectionery
This is the aggregation of mints, boiled sweets, pastilles, gummies, jellies and chews, toffees, caramels, and nougat, medicated confectionery, lollipops, liquorice and other sugar confectionery.
See All of Our DefinitionsThis report originates from Passport, our Sugar Confectionery research and analysis database.
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