Health and wellness trends will continue to pose a challenge to sugar confectionery over the forecast period. That said, this also creates opportunities for sugar-free, reduced-sugar, and functional confectionery products, as consumers seek guilt-free alternatives to traditional sweets.
Sugar confectionery is expected to see only small positive gains over the forecast period, with low baseline demand mainly coming from subcategories which are popular with children, those which offer wide appeal, and those with a range of flavours and options to choose from. Added to which, novelty products are also able to attract attention.
Cross-category collaborations could offer opportunities for brands in sugar confectionery over the forecast period. We have previously seen this with skin care player Dew-It collaborating with Fox’s (Nestlé Indonesia PT) to create a lip balm that offers the taste of Fox’s popular sugar confectionery.
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Understand the latest market trends and future growth opportunities for the Sugar Confectionery industry in Indonesia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Sugar Confectionery industry in Indonesia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Sugar Confectionery
This is the aggregation of mints, boiled sweets, pastilles, gummies, jellies and chews, toffees, caramels, and nougat, medicated confectionery, lollipops, liquorice and other sugar confectionery.
See All of Our DefinitionsThis report originates from Passport, our Sugar Confectionery research and analysis database.
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