With price revisions in 2023 and 2024, cheese in Japan is expected to experience a low decline in retail volume terms in 2024. However, moving into the forecast period cheese in Japan is set to return to growth, with both retail volume and current value sales anticipated to expand throughout the forecast period, albeit gradually.
Cheese traditionally appeals to an older demographic, which presents a challenge in terms of attracting younger generations, who have fewer occasions for its consumption. Actively engaging these younger consumers is crucial for their future inclusion in the cheese consumer base, a task manufacturers are already undertaking.
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Understand the latest market trends and future growth opportunities for the Cheese industry in Japan with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Cheese industry in Japan, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Cheese
This is the aggregation of hard, soft, spreadable and processed cheese (excl spreadable). Note: Non-dairy cheese substitutes are excluded from this category and tracked under plant-based cheese.
See All of Our DefinitionsThis report originates from Passport, our Cheese research and analysis database.
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