Despite the enduring comfort and reliability that jeans have provided over the years, they are increasingly facing competition from trousers crafted with smart fabrics. These advanced materials incorporate elastomers for enhanced mobility, UV protection, and are notably lighter.
Recent trends have precipitated an expansion of the variety of jeans styles, with preferences shifting notably since before the pandemic. Where skinny and super skinny jeans once dominated women’s fashion for their figure-hugging appeal, the post-pandemic landscape has altered consumers’ desires.
Sustainability trends are increasingly shaping the production of jeans, which is an industry traditionally viewed as part of the slow fashion ethos due to its resistance to ephemeral trends and extended product life cycles. Growing consumer awareness of the significant environmental footprint associated with producing just one pair of jeans has spurred innovation in manufacturing practices.
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Understand the latest market trends and future growth opportunities for the Jeans industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Jeans industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Jeans
This category includes trousers/pants made of denim. It comprises of all lengths including capris and shorts. Most popular brands include: Levi’s, Lee, Wrangler. Jeans are further broken down by price platform. A full list of price bands in local currency for the 46 researched markets is available upon request. Please speak to your account manager to get a copy of these.
See All of Our DefinitionsThis report originates from Passport, our Jeans research and analysis database.
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