It is expected that health and wellbeing trends will become more apparent in biscuits over the forecast period. Consumers are becoming increasingly aware of and educated about the nutritional value of the food and drink they consume and, in this light, are becoming more selective.
“Snackification” trends can help to support consumption in the category in the post-pandemic landscape. Indeed, with a return to busy, out-of-home lifestyles, many consumers appreciate the “snackification” trend of eating fewer meals and more snacks throughout the day.
Inflation had a very strong impact on the price increases of sweet biscuits in 2023. Thus, companies who had planned launches of new products placed these on standby.
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Understand the latest market trends and future growth opportunities for the Sweet Biscuits, Snack Bars and Fruit Snacks industry in Portugal with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Sweet Biscuits, Snack Bars and Fruit Snacks
This is the aggregation of sweet biscuits, snack bars, and fruit snacks.
See All of Our DefinitionsThis report originates from Passport, our Sweet Biscuits, Snack Bars and Fruit Snacks research and analysis database.
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