Sweet biscuits, snack bars and fruit snacks in the US is expected to return to low retail volume growth in the forecast period, along with solid retail current value growth. As the category enters another tense year for volumes and ingredient supply chains in 2024, manufacturers are doubling down on novelty and ingredient quality to attract customers seeking out indulgence and comfort, and this is set to continue in the forecast period.
Fruit snacks, snack bars, as well as sweet biscuits, are all being affected by the impact of the changing climate on their commodity inputs. Droughts and floods can impact the production of fruits, grains, and sugar, which is likely to make a once predictable supply chain rather unstable and costly in the coming years.
Products in sweet biscuits, snack bars and fruit snacks are considered discretionary, even though some have evolved to present consumers with a quality nutritional profile. Since 2021, there has been a continual increase in unit prices for all packaged foods, leading consumers to adopt various tactics to stretch their dollars.
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Sweet Biscuits, Snack Bars and Fruit Snacks
This is the aggregation of sweet biscuits, snack bars, and fruit snacks.
See All of Our DefinitionsThis report originates from Passport, our Sweet Biscuits, Snack Bars and Fruit Snacks research and analysis database.
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