Peruvian people have a rising awareness of mental health issues, with many embracing consumer health products targeted to mental wellbeing. According to information from the Ministry of Health (MINSA), over 439,000 cases of anxiety and over 272,000 cases of depression were treated in 2022 – which does not take into account the thousands of undiagnosed people, due to lack of medical attention or fear of stigma.
Further growth in the use of dietary supplements can be found in educating consumers on product benefits. The average Peruvian consumer is unaware of the necessary concentrations for ideal Dietary Supplements doses, making them more dependent on recommendations at the point of sale.
Mental health awareness has gained a lot of ground, being a key driver of sales of dietary supplements. Following COVID-19, consumers have largely chosen to prioritise aspects of their lives that are often neglected, including self-care and mental wellbeing.
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Understand the latest market trends and future growth opportunities for the Dietary supplements industry in Peru with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Dietary supplements industry in Peru, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Dietary supplements
It is the aggregation of all dietary supplements: Minerals, fish oils/omega fatty acids, garlic, ginseng, ginkgo biloba, evening primrose oil, Echinacea, St John's Wort, protein supplements, probiotic supplements, eye health supplements, co-enzyme Q10, glucosamine, combination herbal/traditional supplements, non-herbal/traditional supplements, and all other dietary supplements specific to country coverage.
See All of Our DefinitionsThis report originates from Passport, our Dietary supplements research and analysis database.
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