Facing a declining demand, other hot drinks players should look to invest in new products and innovations that align with the rising health and wellness trend. The biggest challenge is encouraging consumption of other hot drinks above other drinks categories.
Consumers in Portugal will remain focused on value, opting for more affordable products despite anticipated improvements in purchasing power. As economic conditions continue to influence purchasing decisions, consumers are increasingly evaluating options based on the best quality-to-price ratio.
In addition to product innovation, packaging, and its functionality will play an increasing role in the purchasing decision across the next five years. On-the-go formats have been growing since the outbreak of COVID-19, and the trend will continue to rise, shaping product innovations and appealing to consumers throughout the forecast period.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the Other Hot Drinks industry in Portugal with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Other Hot Drinks industry in Portugal, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Other Hot Drinks
This is the aggregation of Flavoured Powder Drinks and Other Plant-based Powder Drinks. Products can be served hot or cold, and can be mixed with water, milk, or other liquids. Bottled, ready-to-drink flavoured milk drinks are NOT included here and are included in Passport Packaged Food.
See All of Our DefinitionsThis report originates from Passport, our Other Hot Drinks research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!