The five-year forecast period is likely to be challenging for other hot drinks in Spain. It is forecast that volume sales will decline for all categories in both retail and foodservice, especially chocolate-based flavoured powder drinks.
To attempt to mitigate volume declines, new product innovation is likely to be around the current consumer trend towards healthier products which are low in calories and low in sugar. This has already been seen to some extent, such as with Cola Cao Cero Sin Azucares Anadidos, and Nesquik 0% Azucares Anadidos, but more innovation is expected to be seen in this area.
In many packaged food categories in Spain, some consumers have traded down to more economic products such as private label, in a bid to save money whilst still being able to consume the product they desire. However, this has not been seen in other hot drinks, thanks in part to the dominance of Cola Cao and Nesquik.
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Understand the latest market trends and future growth opportunities for the Other Hot Drinks industry in Spain with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Other Hot Drinks
This is the aggregation of Flavoured Powder Drinks and Other Plant-based Powder Drinks. Products can be served hot or cold, and can be mixed with water, milk, or other liquids. Bottled, ready-to-drink flavoured milk drinks are NOT included here and are included in Passport Packaged Food.
See All of Our DefinitionsThis report originates from Passport, our Other Hot Drinks research and analysis database.
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