Stressful lifestyles will continue to create sleep disorders over the forecast period, while growing education about the importance of sleep for health will also support a stronger focus on sleep-related issues. Indeed, consumers are becoming increasingly aware of behaviours which can lead to insomnia, from stress to the use of screens which emit blue light.
We expect herbal ingredients to be a key focus in new launches in sleep aids, which aligns with the overall health and wellbeing trends and movement towards holistic health and natural products. In addition to this, there are opportunities for further developments in crossover products.
Segmentation within products is a growing cross-category trend in both consumer health and beauty and personal care. For example, as seen with product variations most suitable for particular age groups, or for particular needs.
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Understand the latest market trends and future growth opportunities for the Sleep Aids industry in Spain with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Sleep Aids industry in Spain, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
These aids include combinations of active ingredients (e.g. diphenhydramine + acetaminophen) and single ingredient (e.g. doxylamine succinate). Herbal remedies made with valerian root, passionflower, and others, are included. This category also tracks melatonin products - a hormone, even if they are classified as a dietary supplement in some countries.
See All of Our DefinitionsThis report originates from Passport, our Sleep Aids research and analysis database.
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