As consumers continue to engage more in activities outside of the home, spending greater time exercising or engaging in team sports, there is greater risk of injury, sprains, or small wounds, which require immediate wound care. Many Thai consumers are also returning to weekend adventure activities, such as trekking, cycling and water sports.
Store-based retailers will likely continue to dominate the distribution of wound care over the forecast period. Such products are easily found in convenience stores, supermarkets, hypermarkets, drugstores and pharmacies, especially in times of emergencies.
To many Thai consumers, wound care tends to be an impulse purchase. These products are normally displayed next to the points of sale where there is greater visibility to customers queuing to pay.
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Understand the latest market trends and future growth opportunities for the Wound Care industry in Thailand with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Wound Care industry in Thailand, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Wound Care
This is the aggregation of sticking plasters/adhesive bandages, first aid kits, and gauze, tape, and other wound care. Exclude products that prevent foot blisters and anti-scarring only variants.
See All of Our DefinitionsThis report originates from Passport, our Wound Care research and analysis database.
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