RTD tea consumption is forecast to achieve dynamic growth over the forecast period. Increasing product availability and product penetration, boosted by its healthy image, will be key factors to stimulate sales.
Due to rising competition and the entry of more brands, players will look to launch new flavour options across the forecast period, that diversify away from existing flavours such as lemon, peach and mango. The end of the review period already saw the introduction of various flavours, such as Arizona pomegranate, blueberry, and Shai raspberry.
Growth in off-trade volume sales of RTD tea will continue to be challenged across the forecast period, by the widespread availability and relative affordability of freshly brewed green tea. This will remain a significant drag on growth in demand for RTD tea.
Delivery:
Files are delivered directly into your account soon after payment is received and any tax is certification is verified (where applicable).
This report comes in PDF with additional info in Excel included.
Understand the latest market trends and future growth opportunities for the RTD Tea industry in Morocco with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the RTD Tea industry in Morocco, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
RTD Tea
This category includes all packaged products based on brewed tea or tea extract. May be sweetened or unsweetened, carbonated or still, with a wide variety of different flavourings. May contain juice.
See All of Our DefinitionsThis report originates from Passport, our RTD Tea research and analysis database.
If you purchase a report that is updated in the next 60 days, we will send you the new edition and data extraction Free!