As the birth rate is anticipated to continue declining in Belgium during the forecast period, paediatric consumer health is expected to face challenges, particularly in terms of retail volume sales. A declining birth rate directly impacts the size of the paediatric population and consumer base for the category.
In 2024, there is a growing trend towards investing in natural paediatric consumer health products to move into line with health trends and mitigate risks associated with high investments, low profitability and ethical concerns. Paediatric products face heightened scrutiny, often facing investigations from regulatory bodies like the Commission des Médicaments.
There is a heightened focus from local medical authorities on paediatric consumer health, likely leading to a re-evaluation of the impact of aspirin and ibuprofen in products for children. Safety concerns surrounding aspirin for paediatric use have intensified, with growing recommendations against its administration to under 16-year-olds without medical advice.
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Understand the latest market trends and future growth opportunities for the Paediatric consumer health industry in Belgium with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Paediatric consumer health industry in Belgium, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Paediatric consumer health
Products only specifically designed, marketed and labelled for children's symptoms. Include paediatric analgesics, paediatric cough, cold and allergy remedies, paediatric digestive remedies, paediatric medicated skin care, nappy (diaper) rash treatments, paediatric vitamins and dietary supplements.
See All of Our DefinitionsThis report originates from Passport, our Paediatric consumer health research and analysis database.
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