There will be growing demand for chocolate with a healthier positioning, including with a higher cocoa content. There is a growing range available, such as from Ghirardelli, which offers a range of dark chocolate bars, including options with 72% and 92% cocoa, Lindt with 70% and 85%, and Frey's Supreme Noir with 72%.
Seasonal chocolate is expected to register the highest current value growth in 2024, and will also be a key driver of value sales over the forecast period. Key occasions are Christmas, Valentine’s Day (Guylian's Valentine's Day chocolate) and Easter.
In recent years, supermarket retailers such as PriceSmart, Warehouse Club and El Rey have had a lot of success with bulk packages of assorted chocolates, which are mainly used for children’s birthday parties. These chocolates are often smaller and are put in piñatas.
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Understand the latest market trends and future growth opportunities for the Chocolate Confectionery industry in Costa Rica with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
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Chocolate Confectionery
This is the aggregation of tablets, countlines, chocolate pouches and bags, boxed assortments, seasonal chocolate, chocolate with toys, and other chocolate confectionery. Nuts and fruits covered in chocolate are included in this category. Note that chocolate overtly positioned for baking/cooking purposes is excluded from Euromonitor International's confectionery coverage.
See All of Our DefinitionsThis report originates from Passport, our Chocolate Confectionery research and analysis database.
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