The market for chocolate confectionery in Greece will see slow, yet steady growth in retail volume terms over the forecast period. Despite a more positive economic outlook, manufacturers are still grappling with high production costs, due to a global supply shortage of cacao, a key ingredient.
As consumer preferences evolve towards healthier choices, chocolate confectionery brands are expected to adjust their new product development strategies accordingly. The forecast period is therefore expected to see an increasing demand for sugar-free and fat-free products, while dark chocolate, known for its nutritional benefits, is also predicted to see a surge in popularity.
More brands are starting to invest in more sustainable ways of producing their products and this extends to chocolate confectionery to a large degree. Delicata, the private label line of AB Vasilopoulos, is just one example of a brand which aims to support the protection of the planet, while Violanta is also known for its forward-thinking commitment towards sustainability.
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Understand the latest market trends and future growth opportunities for the Chocolate Confectionery industry in Greece with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Chocolate Confectionery industry in Greece, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Chocolate Confectionery
This is the aggregation of tablets, countlines, chocolate pouches and bags, boxed assortments, seasonal chocolate, chocolate with toys, and other chocolate confectionery. Nuts and fruits covered in chocolate are included in this category. Note that chocolate overtly positioned for baking/cooking purposes is excluded from Euromonitor International's confectionery coverage.
See All of Our DefinitionsThis report originates from Passport, our Chocolate Confectionery research and analysis database.
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