Chocolate confectionery in Egypt is expected to witness modest growth in retail volume terms during the forecast period, supported partly by an increase in the size of the population. However, the performance of market will depend to a large extent on the recovery of the Egyptian economy, amid continued government efforts to curb inflation and attract foreign investment.
Cadbury Egypt Group For Foods Industries Co is expected to remain the market leader when it comes to chocolate confectionery in Egypt, thanks to a huge variety of brands distributed across all trade channels, The company also offers a variety of pack sizes from 20g to 95g, which cater to consumers on all budgets. At the same time, Cadbury has a track record of introducing new products, despite the inflationary environment.
With some international brands having experienced an impact from boycott campaigns, local brands are experiencing a boom in in sales. These domestic offerings also benefit from a wide range of price points, which ensure that they appeal to consumers of all income segments, something which is especially important during times of economic uncertainty.
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Understand the latest market trends and future growth opportunities for the Chocolate Confectionery industry in Egypt with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Chocolate Confectionery industry in Egypt, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Chocolate Confectionery
This is the aggregation of tablets, countlines, chocolate pouches and bags, boxed assortments, seasonal chocolate, chocolate with toys, and other chocolate confectionery. Nuts and fruits covered in chocolate are included in this category. Note that chocolate overtly positioned for baking/cooking purposes is excluded from Euromonitor International's confectionery coverage.
See All of Our DefinitionsThis report originates from Passport, our Chocolate Confectionery research and analysis database.
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