The positive growth performance of chocolate confectionery is expected to continue over the forecast period, in both retail volume and value (constant 2024 prices) terms. However, demand may be dampened as manufacturers face increasing prices and are likely to pass these costs on to consumers.
Since chocolate confectionery provides favourite products to consume and share on special occasions, strongly positioned brands are better placed to exploit the seasonality of consumption. For example, in 2024, Ferrero launched a new presentation for Easter, releasing a range of special products: Deco Egg, Ferrero Rocher Egg Flame, and Ferrero Rocher Golden Eggs.
The efforts of numerous national start-ups have confirmed that investing in innovation is a good strategy in chocolate confectionery in Mexico. These start-ups have focused mainly on practicality, best use and health and wellness benefits.
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Understand the latest market trends and future growth opportunities for the Chocolate Confectionery industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Chocolate Confectionery industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Chocolate Confectionery
This is the aggregation of tablets, countlines, chocolate pouches and bags, boxed assortments, seasonal chocolate, chocolate with toys, and other chocolate confectionery. Nuts and fruits covered in chocolate are included in this category. Note that chocolate overtly positioned for baking/cooking purposes is excluded from Euromonitor International's confectionery coverage.
See All of Our DefinitionsThis report originates from Passport, our Chocolate Confectionery research and analysis database.
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