Despite healthy growth, sales can be improved on the landscape through increasing consumer education. For example, players can focus on promoting the benefits of specialised vitamins, including those for pregnant women, sexual health, men's health and memory.
One of the industries that has seen positive growth and ongoing interest over the review period is non-alcoholic beverages. This has also been supported by the increase in average temperatures in recent years, which has expanded the hydration needs of the population.
With the return to consultations in clinics, intravenous injections with high doses of vitamins have begun to gain relevance. With the objective of promoting health, this market is growing and set to continue doing so across the forecast period, becoming more relevant, especially as interest in health and wellness rises.
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Understand the latest market trends and future growth opportunities for the Vitamins industry in Peru with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Vitamins industry in Peru, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Vitamins
This report originates from Passport, our Vitamins research and analysis database.
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