Vitamins is expected to maintain stable retail current value growth in South Korea in the forecast period. In terms of ingredients, while consumers once focused on taking only essential vitamins, this trend is shifting.
In South Korea, sales of vitamin A are negligible in 2024, as many consumers believe that a proper diet provides sufficient intake of this vitamin. Compared with other vitamins, the benefits of vitamin A, aside from preventing night blindness, are not as widely known.
Unlike vitamins B, C, and D, which are often purchased as single vitamins, vitamin E is more commonly consumed as part of multivitamins or dietary supplements in South Korea. For example, it is frequently combined with selenium for its antioxidant effects, or included as an ingredient in multivitamins.
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Understand the latest market trends and future growth opportunities for the Vitamins industry in South Korea with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Vitamins industry in South Korea, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Vitamins
This report originates from Passport, our Vitamins research and analysis database.
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