The retail consumption of tea in Ireland is set to decrease overall, as the dominant type, black tea, continues to cede ground. However, the review period shift to perceived healthier options fruit/herbal tea, green tea and “other” tea is set to continue and absorb some of the shock to tea overall.
As the functional tea trend becomes more and more visible in non-alcoholic drinks in general, tea players are set to continue to innovate in this direction. Moreover, they are likely to see additional growth opportunities if they develop cold blend herbal teas with functional benefits.
The return to more normal office working patterns is already driving the recovery of foodservice sales of tea. This recovery is likely to further be fuelled by the return of tourists wanting to experience premium tea in hotels and restaurants.
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Understand the latest market trends and future growth opportunities for the Tea industry in Ireland with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Tea industry in Ireland, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Tea
This is the aggregation of Black Tea, Fruit/Herbal Tea, Green Tea, Instant Tea, and Other Tea.
See All of Our DefinitionsThis report originates from Passport, our Tea research and analysis database.
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