Gum is increasingly on a path to becoming a niche category in Mexico. Despite the efforts to position gum amongst younger consumers, retail volume sales are projected to grow only slightly-to-marginally for chewing gum as the forecast period progresses.
Not only high socioeconomic groups in the population are concerned about caring for the environment, and growing and widening attention is being directed to the consumption of eco-friendly products. Issues like climate change and water scarcity in major cities have forced consumers to act more sustainably.
On Amazon, customers can find Canel's Icee chewing gum brand. Although J&J Snack Foods Corp owns the international rights to Icee, Canel's sees an opportunity to generate greater volume sales with the support of a brand widely recognised in Mexico for frozen beverages and sweets/candies.
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Understand the latest market trends and future growth opportunities for the Gum industry in Mexico with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Gum industry in Mexico, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Gum
This report originates from Passport, our Gum research and analysis database.
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