The ban on flavoured tobacco is expected to increase demand for gum over the forecast period. The most popular flavour of tobacco was menthol but with a ban on any flavoured tobacco products, including menthol, now in force some smokers are expected to purchase more gum to disguise the smell of tobacco on their breath.
New and fresh flavours are likely to be introduced by the major players in gum over the forecast period. The majority of the gum sold in Czech Republic has a peppermint, spearmint or menthol flavour, but customers are starting to experiment with new flavours which could help to build and sustain demand.
Sugar free gum will likely perform better over the forecast period. Many brands on the market already have zero sugar variants and with the health and wellness trend picking up steam customers are increasingly looking to reduce their sugar intake.
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Understand the latest market trends and future growth opportunities for the Gum industry in Czech Republic with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
Data and analysis in this report provides further detailed coverage dedicated to a comprehensive range of core packaged food categories.
If you're in the Gum industry in Czech Republic, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Gum
This report originates from Passport, our Gum research and analysis database.
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