The current economic landscape in Bolivia, characterised by a shortage of dollars and evolving trade dynamics with China, has ushered in a wave of new brands, particularly those offering competitively priced products. In response, companies operating in nappies/diapers/pants are implementing strategic measures to bolster sales, including promotional campaigns and price discounts at the point of sale.
Despite facing market challenges, Kimberly Bolivia continues to assert its dominance as a leading diaper company. However, the company has adopted a strategy of price increases aimed at enhancing profit margins, albeit resulting in a decline in market share.
Nappies/diapers/pants in Bolivia undergoes significant shifts with the exit of brands such as Pequeñín from Familia Sancela, attributed to supply chain disruptions originating from its parent company in Colombia. This development creates opportunities for new entrants, particularly Chinese or locally produced brands, to fill the void left by discontinued brands and expand their market presence.
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Understand the latest market trends and future growth opportunities for the Nappies/Diapers/Pants industry in Bolivia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
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Nappies/Diapers/Pants
This is the aggregation of nappies, diapers and pants
See All of Our DefinitionsThis report originates from Passport, our Nappies/Diapers/Pants research and analysis database.
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