A reduction in birth rates is expected for the 2023-2028 period, the consequence of increasing coverage of contraceptive methods, with many women having their first child later in life, prioritising education and careers before family planning. Despite this, retail volume sales of nappies/diapers/pants are expected to remain flat.
Disposable pants is anticipated to outperform other areas within nappies/diapers/pants. This performance is the result of potty training starting at a younger age - not only due to hybrid work schemes that allow mothers to spend more time at home, but also due to children's entry into the nursery getting earlier.
In Colombia, the rising interest in sustainable goods has led players to manufacture ecological diapers made of cloth, which are washed after use. While the environmental impact of nappies/diapers is high, reuseable products remain a niche, as parents prioritise ease.
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Understand the latest market trends and future growth opportunities for the Nappies/Diapers/Pants industry in Colombia with research from Euromonitor International's team of in-country analysts – experts by industry and geographic specialisation.
Key trends are clearly and succinctly summarised alongside the most current research data available. Understand and assess competitive threats and plan corporate strategy with our qualitative analysis, insight and confident growth projections.
If you're in the Nappies/Diapers/Pants industry in Colombia, our research will help you to make informed, intelligent decisions; to recognise and profit from opportunity, or to offer resilience amidst market uncertainty.
Nappies/Diapers/Pants
This is the aggregation of nappies, diapers and pants
See All of Our DefinitionsThis report originates from Passport, our Nappies/Diapers/Pants research and analysis database.
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